Apparel & Lovers multidimensional identitety

Apparel & Lovers is a Helsinki based company focused on bringing style, innovation and creativity to the apparel merchandise sector. A & L specialise in designing and producing custom made merchandise clothing and accessory collections for brands.











Apparel & Lovers can extend the storytelling of your brand with bespoke merchandise.





www.apparel-and-lovers.com

To bring the brand closer to its scandinavin minimalistic value with look that were consistent throughout.

Together monolith logo,typography logo, honest and confident typography and plane and raw picture style.