Hello World
Team jacket


Reaktor Space
Apprel & Lovers


CREATIVE VISION: 
PATRIK PRUSAK &
PIETARI KAAKKOMÄKI











Created for the team behind the Reaktor Hello World satellite, the jacket translates the project’s pioneering spirit into a wearable identity. It was designed both for external communication and as a shared symbol for the people involved.

The concept draws on science fiction, including 2001: A Space Odyssey, and the history of NASA’s spacewear. These references informed a contemporary garment that connects the visual language of space exploration with the team’s own identity.

Through sketches and prototypes, we developed the concept into a custom team jacket. Photography and film extended its story, bringing together the garment, the people and the ambition behind the project.

















Photography: Andre Pozusis
Hair & makeup: Saboreko
Models: Verna & Aaron @ Brand
Shoes: Good Kicks
Sound: Kryon Division

© A&L / Hello World / Reaktor