Simerock Brand Renewal

Simerock is one of northern leading music and lifestyle festivals, taking place in Rovaniemi, Finland. In 2019 we created a new festival identity for the festival together with illustrator and animator Sakke Soini. As Simerock is not only about good music, this time we wanted to highlight the importance of all senses.

3D illustrations: Sakke Soini

Photo: Filippo Dias

Photos: Roosa-Maria Kauppila

Photo: Juuso-Valtteri Kivimäki 

Pietari Kaakkomäki. Dreams and Designs in Color. HEL-FI